Wisconsin · Market data
La Crosse County, WI supports 7 taxi and limousine businesses across 121,060 residents. Below: how those operators break down by size, how the market compares with its state and the country, and what the sector pays — all from the Census Bureau's County Business Patterns.
Source: United States Census Bureau, County Business Patterns 2023.
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Key takeaways
Every row is read from the federal business census, or is arithmetic over it. Derived rows show their working.
| Measure | La Crosse County |
|---|---|
| County | La Crosse County, WI |
| State | Wisconsin |
| Residents (Census 2024 estimate) | 121,060 |
| Taxi and limousine establishments | 7 |
| Taxi and limousine employeesCensus noise flag G — approximate. | 69 |
| Taxi and limousine annual payroll | $1.7m |
| Taxi and ridesharing establishments | 4 |
| Taxi and ridesharing employeesCensus noise flag G — approximate. | 61 |
| Taxi and ridesharing annual payroll | $1.3m |
| Limousine establishments | 3 |
| Limousine employeesCensus noise flag J — approximate. | 8 |
| Limousine annual payroll | $374,000 |
| Operators with 1-4 employees | 3 |
| Operators per 100,000 residentsderived7 establishments ÷ 121,060 residents × 100,000. | 5.78 |
| Share of operators with fewer than 5 employeesderived3 of 7 establishments. | 42.9% |
| Annual payroll per employeederived$1.7m payroll ÷ 69 employees. | $24,435 |
| Taxi share of taxi-plus-limousine operatorsderived4 taxi ÷ 7 taxi and limousine establishments. | 57.1% |
| Rank among published US county marketsderivedBy taxi and limousine establishments. | 168 of 348 |
Source: United States Census Bureau, County Business Patterns 2023. About County Business Patterns.
La Crosse County, WI has 7 taxi and limousine businesses in the 2023 County Business Patterns, employing about 69 people — 4 in taxi and ridesharing services and 3 in limousine service.
The published operator base here is very small, so a single new entrant materially changes the local market.
42.9 per cent of operators in La Crosse County, WI employ fewer than five people, against a median of 67.1 per cent across the 348 published county markets.
A relatively small share of operators are micro-businesses, so the work is concentrated in larger fleets where controller workflow, account billing and reporting carry more weight than ease of setup.
La Crosse County, WI has 5.78 taxi and limousine businesses per 100,000 residents, against a national median of 2.16.
Operators per head are far above the national midpoint, which is typical of counties serving an airport, a downtown core or a large visitor economy rather than only their own residents.
Within Wisconsin the median is 3.58 per 100,000, so this county is denser than its state norm.
Annual payroll works out at about $24,435 per employee across the sector in La Crosse County, WI.
A figure that low usually reflects heavy part-time and split-shift working rather than low hourly rates, which makes accurate shift and per-driver accounting the difference between knowing your margin and guessing it.
FAQ
Closest by operator count, weighted towards the same state.
| County | Operators | Per 100,000 |
|---|---|---|
| Kern County, CA | 7 | 0.76 |
| Adams County, CO | 7 | 1.29 |
| Kent County, DE | 7 | 3.63 |
| Lake County, FL | 7 | 1.58 |
| Maui County, HI | 7 | 4.28 |
| Douglas County, NE | 7 | 1.16 |
La Crosse County, WI
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