North Carolina · Market data
Wake County, NC supports 16 taxi and limousine businesses across 1,232,444 residents. Below: how those operators break down by size, how the market compares with its state and the country, and what the sector pays — all from the Census Bureau's County Business Patterns.
Source: United States Census Bureau, County Business Patterns 2023.
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Key takeaways
Every row is read from the federal business census, or is arithmetic over it. Derived rows show their working.
| Measure | Wake County |
|---|---|
| County | Wake County, NC |
| State | North Carolina |
| Residents (Census 2024 estimate) | 1,232,444 |
| Taxi and limousine establishments | 16 |
| Taxi and limousine employeesCensus noise flag J — approximate. | 78 |
| Taxi and limousine annual payroll | $3.2m |
| Taxi and ridesharing establishments | 8 |
| Taxi and ridesharing employeesCensus noise flag J — approximate. | 26 |
| Taxi and ridesharing annual payroll | $883,000 |
| Limousine establishments | 8 |
| Limousine employeesCensus noise flag H — approximate. | 52 |
| Limousine annual payroll | $2.3m |
| Operators with 1-4 employees | 12 |
| Operators per 100,000 residentsderived16 establishments ÷ 1,232,444 residents × 100,000. | 1.30 |
| Share of operators with fewer than 5 employeesderived12 of 16 establishments. | 75.0% |
| Annual payroll per employeederived$3.2m payroll ÷ 78 employees. | $41,308 |
| Taxi share of taxi-plus-limousine operatorsderived8 taxi ÷ 16 taxi and limousine establishments. | 50.0% |
| Rank among published US county marketsderivedBy taxi and limousine establishments. | 85 of 348 |
Source: United States Census Bureau, County Business Patterns 2023. About County Business Patterns.
Wake County, NC has 16 taxi and limousine businesses in the 2023 County Business Patterns, employing about 78 people — 8 in taxi and ridesharing services and 8 in limousine service.
With only a handful of operators, most local demand is met by a few known names, and word of mouth does most of the selling.
75.0 per cent of operators in Wake County, NC employ fewer than five people, against a median of 67.1 per cent across the 348 published county markets.
Most operators employ fewer than five people, so buying decisions are made by an owner rather than a committee, and setup time matters more than configurability.
Wake County, NC has 1.30 taxi and limousine businesses per 100,000 residents, against a national median of 2.16.
Operators per head are below the national midpoint, so each business here covers more people — and usually more ground — than the typical market.
Within North Carolina the median is 1.28 per 100,000, so this county is denser than its state norm.
Annual payroll works out at about $41,308 per employee across the sector in Wake County, NC.
That level of payroll means labour, not vehicles, is the dominant cost — so utilisation per paid hour is the number worth managing.
FAQ
Closest by operator count, weighted towards the same state.
| County | Operators | Per 100,000 |
|---|---|---|
| Cobb County, GA | 16 | 2.03 |
| Kane County, IL | 16 | 3.07 |
| Delaware County, PA | 16 | 2.74 |
| Collin County, TX | 16 | 1.28 |
| Pinellas County, FL | 17 | 1.76 |
| Montgomery County, MD | 17 | 1.57 |
Wake County, NC
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