Georgia · Market data

Taxi and limousine market data for Cobb County, GA

Cobb County, GA supports 16 taxi and limousine businesses across 787,538 residents. Below: how those operators break down by size, how the market compares with its state and the country, and what the sector pays — all from the Census Bureau's County Business Patterns.

16
For-hire businesses
15
Sector employees
100%
Under 5 employees
2.03
Per 100,000 residents

Source: United States Census Bureau, County Business Patterns 2023.

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4 licensed hackney carriages and 12 private hire vehicles, a total of 16 licensed vehicles. Hackney carriages are 25.0 per cent of the licensed fleet.16licensed vehicles
4 hackney (25.0%)12 private hire

Key takeaways

  • Cobb County, GA has 16 taxi and limousine businesses, ranking 83 of 348 published county markets.
  • The split is 4 taxi and ridesharing operators to 12 limousine operators.
  • 100.0 per cent of local operators employ fewer than five people.
  • That is 2.03 for-hire businesses per 100,000 residents, against a national median of 2.16.
  • The sector employs about 15 people locally.

Cobb County, GA for-hire market in numbers

Every row is read from the federal business census, or is arithmetic over it. Derived rows show their working.

Taxi and limousine industry statistics for Cobb County, GA, County Business Patterns 2023
MeasureCobb County
CountyCobb County, GA
StateGeorgia
Residents (Census 2024 estimate)787,538
Taxi and limousine establishments16
Taxi and limousine employeesCensus noise flag J — approximate.15
Taxi and limousine annual payroll$553,000
Taxi and ridesharing establishments4
Taxi and ridesharing employeesCensus noise flag G — approximate.4
Taxi and ridesharing annual payroll$42,000
Limousine establishments12
Limousine employeesCensus noise flag J — approximate.11
Limousine annual payroll$511,000
Operators with 1-4 employees16
Operators per 100,000 residentsderived16 establishments ÷ 787,538 residents × 100,000.2.03
Share of operators with fewer than 5 employeesderived16 of 16 establishments.100.0%
Annual payroll per employeederived$553,000 payroll ÷ 15 employees.$36,867
Taxi share of taxi-plus-limousine operatorsderived4 taxi ÷ 16 taxi and limousine establishments.25.0%
Rank among published US county marketsderivedBy taxi and limousine establishments.83 of 348

Source: United States Census Bureau, County Business Patterns 2023. About County Business Patterns.

How does Cobb County, GA compare on operators per head?

Cobb County, GA2.03Georgia median1.68US median2.16
Taxi and limousine businesses per 100,000 residents — Cobb County, GA against its state and the national medianbusinesses per 100,000 residents.

How big is the for-hire market in Cobb County, GA?

Cobb County, GA has 16 taxi and limousine businesses in the 2023 County Business Patterns, employing about 15 people — 4 in taxi and ridesharing services and 12 in limousine service.

With only a handful of operators, most local demand is met by a few known names, and word of mouth does most of the selling.

Are operators in Cobb County, GA large fleets or owner-drivers?

100.0 per cent of operators in Cobb County, GA employ fewer than five people, against a median of 67.1 per cent across the 348 published county markets.

Nearly every operator here employs fewer than five people. That is an owner-driver market: the person taking the booking is often the person driving, so software that needs a dedicated dispatcher to sit in front of it does not fit.

Is Cobb County, GA over- or under-served for for-hire vehicles?

Cobb County, GA has 2.03 taxi and limousine businesses per 100,000 residents, against a national median of 2.16.

Operators per head are close to the national midpoint for a published county market.

Within Georgia the median is 1.68 per 100,000, so this county is denser than its state norm.

What does the for-hire workforce in Cobb County, GA cost?

Annual payroll works out at about $36,867 per employee across the sector in Cobb County, GA.

That level of payroll means labour, not vehicles, is the dominant cost — so utilisation per paid hour is the number worth managing.

FAQ

Cobb County, GA taxi market: common questions

How many taxi and limousine companies are there in Cobb County, GA?
16 establishments in the 2023 County Business Patterns, of which 4 are classified as taxi and ridesharing services. CBP counts business locations rather than vehicles, and withholds detail where publishing it would identify an individual company.
Are taxi businesses in Cobb County, GA mostly small?
100.0 per cent employ fewer than five people — effectively an owner-driver market. The national median across published county markets is 67.1 per cent.
Is there room for another taxi operator in Cobb County, GA?
Cobb County, GA supports 2.03 for-hire businesses per 100,000 residents against a national median of 2.16. Density near the median means entry is viable but unremarkable — the differentiator is service, not supply.
Is Cobb County, GA a taxi market or a limousine and black-car market?
4 operators are classified as taxi and ridesharing services and 12 as limousine service. Limousine and black-car businesses outnumber taxi businesses here, which points to pre-booked executive, event and airport work rather than street-hail demand.
What is the population of Cobb County, GA?
787,538 residents in the Census Bureau's 2024 population estimate. Population is the denominator behind the per-100,000 comparisons on this page, and it is worth noting that a county serving an airport or a large visitor economy carries demand well beyond its resident count.

Markets comparable to Cobb County

Closest by operator count, weighted towards the same state.

County markets with a comparable operator base to Cobb County, GA
CountyOperatorsPer 100,000
Kane County, IL163.07
Wake County, NC161.30
Delaware County, PA162.74
Collin County, TX161.28
Pinellas County, FL171.76
Montgomery County, MD171.57

Cobb County, GA

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Cobb County, GA Taxi Market Data · TaxiCloud